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Privacy Policy

Effective: 8th July 2026

The Elm respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, store and protect your information when you visit our pub, restaurant, bedrooms, website, or interact with us in any other way.

Information we collect

We may collect the following types of personal information:

  • Contact information including your name, email address and telephone number.

  • Reservation details including booking dates, party size and any special requests.

  • Accommodation booking information where applicable.

  • Payment information (processed securely by trusted third-party payment providers).

  • Marketing preferences if you subscribe to our newsletter or promotional emails.

  • Event booking information.

  • Website information including IP address, browser type and device information.

How We Use Your Information 

We may use your information to:

  • Process and confirm bookings and reservations.

  • Communicate with you regarding your visit or stay.

  • Send marketing communications where you have chosen to receive them.

  • Manage event bookings and communications.

  • Improve our website, services and customer experience.

  • Meet our legal and regulatory obligations.

Sharing Your Information 

We do not sell your personal information.

We may share your information with trusted third parties who help us operate our business, including:

  • Reservation and booking systems.

  • Payment providers.

  • Email marketing platforms.

  • Accommodation management systems.

  • Event management services.

All third parties are required to process your information securely and in accordance with applicable data protection legislation.

Your Choices and Rights 

You have the right to:

  • Access the personal information we hold about you.

  • Request that inaccurate information is corrected.

  • Request deletion of your personal information where appropriate.

  • Withdraw your consent to receive marketing communications.

  • Manage cookie preferences through your browser settings.

 

To exercise any of these rights, please contact:

Email: enquiries@theelmabbotsripton.co.uk

Data Security 

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, loss or misuse.

Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy or to comply with legal obligations.

Children's Privacy

Our online services are not intended for children under 18. We do not knowingly collect personal information from minors.

Changes to this policy

We may update this Privacy Policy from time to time. Any updates will be published on this page.

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